Careers

The Title:

Creating a compelling title is the most important part of your job ad. When you write your title, include the name of the position and the top 1 to 3 things that will make the job attractive to an applicant.

The Introduction:

A single paragraph that gives 3 to 5 details candidates will find most exciting about the job.

About Us:

Information about your company that applicants want to know. How many years you’ve been in business, how long employees stay, important clients or projects, equipment that applicants will be excited about, awards, accolades, and work culture facts.

The Position:

Rather than the typical laundry list of bullet points, only include requirements that are essential to this job. Try to limit yourself to 1-3 things. Then provide information on work hours, pay, engaging co-workers, education opportunities, benefits or perks, and anything else applicants will find interesting.

• Point 1
• Point 2

The Location:

Moving is an obstacle to anyone considering your job that doesn’t live in your region. If you want to attract people from other places, sell applicants on the location. Give them details about schools, activities, crime rates, things to do, etc. If you only want local candidates still sell them on the positive aspects of your location or office.

Why Should You Apply?

This section is a quick bullet-pointed recap of the top 5 to 6 reasons someone should apply to your job.

• Point 1
• Point 2

Interested?

Include information here on how to apply. Ideally, keep these steps to the bare minimum, so you do not discourage good applicants. Also, make sure to link to your apply page so candidates can apply with the least number of clicks possible.